New Products
Doghouse Distillery in Battersea, London, is making history with the launch of ‘Debt Collector,’ the city’s first bourbon-style whisky. By following traditional American bourbon production methods, this release challenges conventions in British whisky-making.
Sign up for our free whisky newsletter to stay updated on the latest whisky releases and industry insights.
Key Takeaways
Doghouse Distillery launches ‘Debt Collector,’ London’s first bourbon-style whisky.
Crafted with a mash bill of 75% corn, plus malted barley and rye.
Aged for a minimum of three years in charred American oak casks.
Bottled at 50% ABV to reflect traditional bourbon strengths.
Limited release available for £49.95 from March 3, 2025.
A British Take on Bourbon
Debt Collector is crafted using a mash bill that consists of 75% corn, with the remainder made up of malted barley and rye. This high-corn composition mirrors classic bourbon profiles, offering a smooth, slightly sweet taste.
Matured for a minimum of three years in virgin, charred American oak casks, the whisky develops rich notes of vanilla, caramel, and warming spice. Bottled at 50% ABV (100 proof), it aligns with the robust character of traditional American bourbons.
A Grain-to-Bottle Approach
Doghouse Distillery takes a hands-on approach, managing every stage of production, from milling and mashing to fermentation, distillation, and maturation. This grain-to-bottle method ensures quality and authenticity in every batch.
Founder and Managing Director Braden Saunders, originally from Australia, has long been passionate about bourbon and wanted to bring that style to the UK. “High-corn whiskies are approachable and versatile, making them great for sipping neat or mixing into cocktails,” said Saunders.
Prohibition-Inspired Branding & Availability
The branding of Debt Collector is influenced by the rebellious spirit of America’s Prohibition era. The label design reflects the underground culture of that time, adding a distinctive edge to the bottle.
The initial limited release of Debt Collector is priced at £49.95 and became available on March 3, 2025, through Doghouse Distillery’s website and select retailers.
Competing with the Bourbon Giants
This launch positions Doghouse Distillery as a contender in a market traditionally dominated by American producers. By offering a uniquely British take on bourbon, Debt Collector provides whisky enthusiasts with an alternative to imported brands.
For whisky lovers eager to try this groundbreaking release, Debt Collector presents a bold new chapter in London’s whisky evolution.
To receive your weekly whisky industry news roundup, sign up for our free whisky newsletter.
Share on social media:
